Our History

The Beginning
2014 – Hi Malaysia! Way Sauce starts producing Nyonya cooking sauces. Our mission is to bring Malaysian cuisine to the world.

Our Growth
2015 – Way products enter the Malaysian consumer and foodservice market

2015 – Way obtains Halal certification from JAKIM

2016 – Way obtains HACCP and GMP certification from SGS

2016 – Way products enter Brunei consumer market

2017 – Way obtains BRC certification; the British food safety standard recognised globally as one of the most stringent certifications in the industry

2017 – Way obtains IFS certification; the European food safety standard recognised as perhaps the most stringent in the world

2017 – Way products enter the Japanese market – perhaps the most competitive consumer products market in the world

2018 – Way products enter the Germany, Netherlands, Taiwan and Hong Kong consumer markets

2018 – Way Sauce Japan was incorporated

2019 – Way products enter the Philippines consumer market

2020 – Way products enter the UK consumer market

2021 – Way launches Way Black Sauce in UK

2021– Way products enter the China and Australian consumer market.

2021 – Way launches Black Sauce in UK and China.

Participation in Exhibition
2015 – Way exhibits at Food & Hotel Malaysia 2015 – the premier trade show for the food industry in Malaysia

2015 – Way exhibits at Food & Hotel China 2015 – located in Shanghai, this is the premier trade show for imported food products in the China market

2016 – Way exhibits at Food & Hotel Asia 2016 – located in Singapore, this is the largest food industry trade show in Asia. Way products subsequently enter the Singaporean consumer market

2016 – Way exhibits at Food & Hotel China

2017 – Way exhibits at Foodex Japan 2017 – located in Tokyo, this is the largest food industry trade show in Japan

2017 – Way exhibits at Specialty Fine Food Asia 2017 – located in Singapore

2017 – Way exhibits at Food & Hotel Malaysia 2017

2017 – Way exhibits at ANUGA 2017 – located in Cologne, Germany; this is the largest food industry trade show in the world

2018 – Way exhibits at Foodex Japan 2018

2018 – Way exhibits at Food & Hotel Asia 2018

2018 – Way exhibits at the Canton Fair 2018 – located in Guangzhou, this is the oldest trade show in China

2018 – Way exhibits at Food Taipei 2018 – the largest food industry trade show in Taiwan

2018 – Way exhibits at Specialty Fine Food Asia 2018

2018 – Way exhibits at CafeRes Japan 2018 – located in Tokyo, this is a foodservice trade show in Japan

2018 – Way exhibits at the World Chef Congress 2018 in Kuala Lumpur

2019 – Way exhibits at the Winter Fancy Food Show 2019 – located in San Francisco, this is the premier specialty food trade show in North America

2019 – Way exhibits at Foodex Japan 2019

2019 – Way exhibits at Food Taipei 2019

2019 – Way exhibits at CafeRes Japan 2019

2019 – Way exhibits at Food & Hotel Malaysia

2019 – Way exhibits at the China International Import Expo 2019 – located in Shanghai, this is the largest imported products trade show in China

2021– Way exhibits at the China International Import Expo 2021 and launches our signature, versatile and full-of-umami Black Sauce in China.

2022- Way exhibits at the Food and Hotel Malaysia 2022 in Kuala Lumpur Convention Centre.